IN THE FIELD GUIDE
applyra
applyra.io
Applyra is an ASO (App Store Optimization) tool that tracks keywords, discovers opportunities, analyzes competitors, and provides AI-powered suggestions to improve app visibility on the App Store and Play Store. It offers daily ranking updates, competitor intelligence, and AI listing optimization to help app creators grow their app's organic installs.
THE PRODUCT, BEYOND THE PITCH
Editorially reviewed · Sources checked Sep 13, 2026
A good fit for
- Solo app creators and indie developers
- Teams and agencies managing multiple apps or client portfolios
Know the limitations
- Unlimited plan subject to a fair use policy to prevent abuse
What you can do
- Indie developers seeking data-driven insights without agency fees
- App studios managing multiple apps with a unified dashboard and automated reports
Features
- Keyword Tracking with daily updates and historical trends
- Keyword Discovery to find high-potential keywords competitors rank for
- AI Listing Optimization providing actionable suggestions for title, subtitle, keyword field, and description
- Competitor Intelligence to track and compare performance against competitors
- MCP server integration allowing AI assistants to access live ranks, keyword scores, and competitor positions
Integrations
- Integrates with AI assistants via MCP server compatible with Claude, Cursor, Codex, VS Code, and Windsurf
Platforms & data export
- Supports both App Store (iOS) and Google Play (Android) on all plans
- Supports both App Store and Google Play on every plan including free
- Supports CSV and PDF export on the paid plan
- No CSV or PDF export on the free plan
THE COST FOR YOUR TEAM
Go beyond the starting price.
Published plan prices for your team size and usage. Results update as you type. Taxes, currency conversion and unlisted add-ons are excluded, and anything the source did not state is called out rather than guessed.
Cheapest fit for 1 person, all 1 tools
$9.99/month
$119.88 a year on these plans.
| Tool / plan | Monthly | Per year | What this assumes |
|---|---|---|---|
UnlimitedCheapest fit Flat subscription | $9.99 | $119.88 | Automatically extracted from the linked pricing source. Seat allowances, usage limits, taxes and terms are not confirmed — check them with the provider. |
A practical workflow
- Add your app by pasting the app URL or searching by name
- Add keywords to monitor and track rankings automatically across stores and countries
- Receive personalized AI recommendations to optimize your listing and improve rankings
Based on the sources below. Editorial review does not imply hands-on product testing.
Alternatives to explore
Filter alternatives →Candidates based on category and primary feature. Check feature and pricing differences before switching.
Plan a switch from applyra →What changed
Changes to the facts recorded here, not a live scan of every vendor update. Save this tool to follow updates in your account.
Updated: best for, export formats, features, free plan, integrations, limitations, plans, platforms, summary, use cases, walkthrough
See recorded changes
bestForBefore: ["Solo app developers and agencies managing client portfolios who need detailed progress reports and competitor tracking."]
After: ["Solo app creators and indie developers","Teams and agencies managing multiple apps or client portfolios"]
exportFormatsBefore: ["CSV and PDF export available on the paid plan."]
After: ["Supports CSV and PDF export on the paid plan","No CSV or PDF export on the free plan"]
featuresBefore: ["Keyword Tracking with daily updates and historical trends across App Store and Play Store.","Keyword Discovery to find high-potential keywords competitors rank for and uncover hidden opportunities.","AI Listing Optimization providing actionable suggestions for title, subtitle, keyword field, and description based on real rankings.","Competitor Intelligence to track and compare performance against competitors, including keyword rankings and changes.","MCP server integration with 20 tools allowing AI assistants like Claude, Cursor, Codex, and VS Code to access live ranks, keyword scores, and competitor positions without using a dashboard."]
After: ["Keyword Tracking with daily updates and historical trends","Keyword Discovery to find high-potential keywords competitors rank for","AI Listing Optimization providing actionable suggestions for title, subtitle, keyword field, and description","Competitor Intelligence to track and compare performance against competitors","MCP server integration allowing AI assistants to access live ranks, keyword scores, and competitor positions"]
freePlanBefore: "Not recorded"
After: true
integrationsBefore: ["REST API with 10,000 requests per month included in the paid plan.","MCP server for AI tools included in the paid plan, enabling integration with AI assistants."]
After: ["Integrates with AI assistants via MCP server compatible with Claude, Cursor, Codex, VS Code, and Windsurf"]
limitationsBefore: []
After: ["Unlimited plan subject to a fair use policy to prevent abuse"]
plansBefore: []
After: [{"name":"Unlimited","note":"Automatically extracted from the linked pricing source. Seat allowances, usage limits, taxes and terms are not confirmed — check them with the provider.","annual":null,"monthly":9.99,"perSeat":false,"currency":"USD","features":[],"extraUnit":null,"unitLabel":"","maximumSeats":null,"minimumSeats":1,"includedUnits":null,"startingPrice":false,"seatsConfirmed":false}]
platformsBefore: ["Supports both the App Store (iOS) and Google Play (Android) on all plans with daily rank updates.","Both stores on every plan including the free one, with daily rank updates and no surcharge for the second store."]
After: ["Supports both App Store (iOS) and Google Play (Android) on all plans","Supports both App Store and Google Play on every plan including free"]
summaryBefore: "Applyra is a software platform that provides AI-powered App Store Optimization (ASO) tools to track keywords, analyze competitors, and optimize app listings on the App Store and Google Play. It offers daily ranking updates, keyword discovery, competitor intelligence, and AI-driven listing suggestions to improve app visibility."
After: "Applyra is an ASO (App Store Optimization) tool that tracks keywords, discovers opportunities, analyzes competitors, and provides AI-powered suggestions to improve app visibility on the App Store and Play Store. It offers daily ranking updates, competitor intelligence, and AI listing optimization to help app creators grow their app's organic installs."
useCasesBefore: ["Indie developers seeking data-driven insights to improve app visibility without agency fees.","App studios managing multiple apps with a unified dashboard and automated reports to prioritize ASO efforts."]
After: ["Indie developers seeking data-driven insights without agency fees","App studios managing multiple apps with a unified dashboard and automated reports"]
walkthroughBefore: ["Add your app by connecting iOS or Android app via URL or search by name, then add keywords to monitor rankings automatically, and receive AI-powered optimization recommendations.","Install the MCP server by generating an API key, pasting the snippet for your client, and restarting it; it runs over stdio through npx with no hosting or OAuth required."]
After: ["Add your app by pasting the app URL or searching by name","Add keywords to monitor and track rankings automatically across stores and countries","Receive personalized AI recommendations to optimize your listing and improve rankings"]